No doubt that each user review of an application you have recently launched is significant. Admitting this fact is not enough, & the worth of such reviews mustn’t be underestimated. Perhaps these reviews are even more important than you think. Here are some things you ought to know, in order to get the advantage out of the precious words left by your users.
Today a lot of specialized app review websites can give a detailed opinion on your product, portray its features & emphasize its strengths. But that is not the reviews we’ll speak about. The most important reviews are those in application stores. Why? Because they are viewed by everyone who becomes interested in learning more about your app before purchasing. Or not purchasing. Reviews may leave a definitive decision.
If your application is initially free, the best choice for a user is to download the app & try it out for a personal opinion. If the app is paid, a user will certainly think before purchasing, & read what is written about it. Here’s the reason why app rating & reviews are not less significant than a nice description or a beautiful app icon, name & screenshots. The page of your application is a showcase, & the reviews can be an element of the first impression of potential users. While some users might pay tiny attention to reviews, they cannot ignore the fact that an immense majority will do exactly vice versa.
The point is, that there are both positive & negative reviews – & both matter. High rating (four stars & up) is great for a preliminary impression. Reviews have a more complicated situation. Perhaps they tend to pay much more attention to negative reviews. Everything that is nice about the application might be already in the description – the whole multitude of features & benefits. Lots of positive reviews contain a message like ”cool app!”, which can add tiny to the impression of a feasible user. The opposite, users have an interest, what drawbacks there’s, they pay attention to unbiased, detailed opinions of paid products. Then they choose whether the app is worth it.
Follow the wish of the user, and you’ll win loyalty.
Remember that high rating is an absolute asset, and don’t forget to ask your users to rate the app, or, possibly, leave a review. Calls to action work – on your sites, social network pages, and within the app itself.
Asking for a rating or a review is a delicate thing. Pop-ups are the most common solution here. Perhaps you should not send them right away. Let users enjoy the program product – in a pleased mood of having found what they need, they are likely to spend some moments and rate the app – or spare a minute and write a brief review. Possibly for an extended review and for sharing reviews, you might announce a reward or discount – that is nice for both sides, for you, pushing the product to the market.
The acquired rating and feedback will enhance your program product among the competitive ones. Together with an impressive-looking icon, a simple, catchy name, and other information on the page, your product can become the product of choice. A high-star rating and a couple of nice, substantial reviews can amplify the whole eye-catching picture and tip the scales in your favor.
Welcome to OfficialAppReview.com. Here we review the best apps that we find across the App Store, whether it is for Android, iPhone, iPad or the iPod Touch.